Typical areas we work with
UX design
We design apps and websites based on behavioral science to make them intuitively experienced.
Web design
We do both design, re-design, and branding for your websites.
App design
We take on design and rebranding tasks for applications.
The process is simple
Planning
This is the most important part of the project, as it's crucial to map out the needs of each individual. In this phase, we plan precisely what the needs are and which target audience it applies to. Furthermore, we plan how we can assist in achieving the desired goals.
Design & UX
In this phase, we develop design and identity for your solution based on needs and preferences. By using behavioral science, we can improve the user experience of the solution we deliver so that we provide solutions that actually yield results.
Feedback
This is the final phase where we review the design of the solution we have been working on. Here, we make adjustments and changes as desired before it is delivered.
Exciting project coming up?
If you have an exciting project in progress, we would love to hear more about it. Contact us today for a no-obligation chat. We are here to help you succeed.
Common questions about visual identity
What is a visual identity?
A visual identity refers to the unique visual style, elements, and design that represent a business, brand, or organization. This typically includes the logo, colors, typography, graphic elements, and guidelines for how these should be used together to create a consistent and recognizable expression.
Why is visual identity important for a business?
A visual identity plays a crucial role in establishing brand recognition and creating a strong impression with the target audience. A consistent visual identity provides credibility, builds trust, and helps the business differentiate itself in the market.
What does a typical visual identity consist of?
A typical visual identity typically includes the following elements:
Logo: The primary graphic symbol representing the brand.
Colors: A specific color palette used across all materials.
Typography: Specific fonts and styles that provide a recognizable visual tone.
Graphic elements: Unique patterns, shapes, or graphics that enhance the brand's identity.
Guidelines: Guidance on how these elements should be used in various contexts to maintain consistency.
Why is consistent use of visual identity important?
Consistent use of visual identity ensures that the company's expression is cohesive across different channels and materials. This helps build recognition and trust over time and prevents confusion among the target audience about what the brand stands for.
Can a visual identity change over time?
Yes, a visual identity can undergo changes to keep up with shifting trends, audience preferences, or company development. However, changes should be made carefully and thoughtfully considered as they can affect brand recognition.